Written by: Henry Peterson
The simple fact is this one:
The Chuck Taylor All-Stars sneaker is the number one selling basketball shoe on the planet of all time.
I suppose we could say, "enough said," but there's much more to know. For those men and women who now wear the iconic Converse brand in the All-Stars athletic shoe for fashion, many are unaware of the significance of the Chuck Taylor name.
Chuck Taylor was a basketball player who reached the semi-pro level. He eventually became a coach to a number of college All-Americans and future NBA players in the 1940s. He loved the original Converse All-Stars sneaker and promoted the athletic shoe at basketball clinics across the United States. In 1932, his name was added to the ankle patch, and the Chuck Taylor All-Stars sneaker was launched.
There have been incredible advancements to athletic shoes over the last few decades, including padded ankle support and lunar air-like midsoles, etc. So, Chuck Taylors (Chucks) are not the sneakers you would see on an NBA court these days, but you will find them defining fashion footwear and maintaining their legendary status in sports history. In 2017, the Chuck Taylor All-Stars sneaker is celebrating 100 years old.
Bruno Mars nails the high fashion kick of it in his music: "Got Chucks on with Saint Laurent, gotta kiss myself I’m so pretty," he sings in Uptown Funk.
In their low-top and high-top silhouettes, Chucks are versatile fashion footwear, and many women have added them to their wardrobes. InStyle.com says that these sneakers look amazing in at least 20 different ways, and they suggest tying up a pair now. For instance, the All-Stars complete the casual look with a pair of ripped jeans and a cozy sweater. Camo and stripes clothing and these kicks make the ultimate fashion statement, as well as low-top All-Stars with sheer, feminine socks for that collegiate style.
Chuck Taylor All-Stars come in a rainbow of beautiful shades to collect in this uni-sex shoe. Mediterranean Blue, Hyper Orange, Purple, Pink, Lemon and Sunset Glow are just a few new shades to consider.
When tons of celebrities are slipping into old-school kicks like Chuck Taylors, than the classic trend is alive and well as street wear. These cool-looking sneakers are favored by stars like Rihanna, former First Lady Michelle Obama, and Jennifer Aniston. Michelle Obama has made a determination to bring fitness awareness to the youth of America and can be seen running around in her Chucks regularly.
In the meantime, the famous Chuck Taylor sneaker continues to defend its trademark uniqueness and humble history by battling out in court. Converse recently won a key victory that ensures other companies cannot copy Chuck's' signature diamond-patterned outsole.
Still, future knock-offs will appear, trying to dupe the familiar rubber-toe band, toe cap and stripes. Those features aren't legally protected.
It doesn't matter, because one pair of Chuck Taylor All-Stars is sold every 43 seconds.